Having seized your reader’s attention, you will need to define who that reader should be. This can take the form of a relevant quote, or perhaps a personal anecdote, an interesting statistic or fact, an outrageous statement, or a question. You begin with a hook, grabbing your audience’s attention from the start with your very first sentence. Think of the difference between a politician trying to persuade people to vote for him or her versus a scientist laying out the evidence they have gathered. You can use appeals to emotion, social validation, stories and anecdotes, as well as of course facts and logic to persuade your audience. However, a persuasive essay has a wider range of resources available, as its only goal is to persuade the reader of the thesis. It must be an essay devoted to the arguments in favour of a particular topic. Simply put, an argumentative essay must be based on cold hard facts which have been researched and are verifiable. You may have also heard of argumentative essays and wonder what the difference is from a persuasive essay. This is the fundamental layout: you will start with one paragraph as an introduction, then go on to write three or more paragraphs containing the body of your essay, then finally your conclusion, wrapping everything up with a neat little bow on top. Typical structure for a persuasive essay: It can be more, of course, and often will be, as you should try to keep each point supporting your main argument, or thesis, to one paragraph. The basic structural persuasive essay outline is, indeed, 5 paragraphs.
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